Remarketing Specialist
distanceSurat (On Site)
workFull Time
Key Responsibilities
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Develop and execute WhatsApp and Email remarketing campaigns to re-engage trial users who have not converted.check
Create and manage automated workflows, drip campaigns, and personalized messaging for different user segments.check
Analyze user behavior and product usage data to design targeted campaigns that increase conversion from trial to paid.check
Track and optimize campaign performance metrics — open rates, click-through rates, conversions, unsubscribe rates.check
Collaborate with the content and design team to ensure engaging templates and consistent messaging.check
Conduct A/B tests on subject lines, messaging, visuals, and CTAs to maximize impact.check
Stay updated with WhatsApp Business API updates and best practices in email marketing to ensure compliance (GDPR, CAN-SPAM, etc.).check
Work closely with the inside sales team to align remarketing efforts with customer insights and product feedback.Requirements
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2–3 years of experience in Email / WhatsApp marketing, CRM campaigns, or remarketing.check
Hands-on experience with WhatsApp Business API tools and email marketing.check
Strong skills in segmentation, automation, and customer journey mapping.check
SaaS or subscription product marketing experience.check
Knowledge of compliance regulations related to digital communications.check
Familiarity with A/B testing, personalization, and dynamic content.check
Strong analytical mindset — ability to use analytics tools like Google Analytics or any other.check
Excellent communication and copywriting skills for short, impactful messages.check
Comfortable working in a fast-paced startup environment.Are you ready for this job?
Click below and send us your CV.
